My Numbers From September 2025 (A Peek Behind The Curtains of My Business)

Watch my Monthly Recap Playlist on YouTube:
https://www.youtube.com/playlist?list=PLlh2CSTVNn7zEbgJQp4AlbUQL5Xembsgs
In this episode, I walk you through my September 2025 business recap—real numbers, real decisions, and the actions I’m taking next. I break down recurring vs. project revenue, where expenses went (including a special studio session), and how I’m using testimonials, systems, and better habits to drive margin and momentum. If you like transparent ops and takeaways you can steal, this one delivers.
Resources I Mention
Notion • Google Sheets • Moxie • Monarch Money • Senja • Webflow • Framer • Riverside • Brick House Blue • Creator Science (The Lab) • Google Workspace • Adobe • Shutterstock • Podmatch • OpenAI
Timestamps
00:00 – Why I publish monthly, publicly
01:25 – My retro format + goals
03:10 – Revenue snapshot: $19,440 topline
05:35 – Recurring vs. project work: where my margin lives
08:05 – Expense breakdown & studio investment
11:20 – Contractor hours, Moxie workflow, and margin
14:45 – Reading cash-flow in Monarch Money
18:00 – Spinning up a testimonial flywheel with Senja
21:40 – The Jay Klaus session and why it mattered
26:10 – Wins: revenue, AMA site kickoff
30:55 – Losses: follow-ups, double work, procrastination
36:30 – Personal notes: stress, solitude, discipline
41:20 – 33 episodes in the queue—publish faster
46:05 – October plan: ops, cadence, 3 launches
51:10 – Closing mindset + accountability
If you found value in this episode, please rate and review Marketing by Design on Apple Podcasts and Spotify. It helps us reach more high-performing marketers.
Follow Me
LinkedIn: https://www.linkedin.com/in/mmgdesign/

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