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Meet The Copywriter Who Can Read Your Client’s Minds

January 13, 2026

⚡️ High-Converting Websites Visual Swipe File:
⁠⁠https://www.mmgdesign.net/visualswipefile⁠

Stacy Eleczko explains how she uses LinkedIn as a real networking platform, not a content treadmill.

We talk about staying bold without losing empathy, building relationships through comments and DMs, and why writing your own website copy is so hard when you’re too close to your business.

You’ll also learn how testimonials become your best messaging research and a repeatable source of content ideas.

Key takeaways

  • How to be bold without being harmful
  • A simple daily LinkedIn engagement rhythm
  • Turning reactions into real relationships
  • Why positioning comes before copy
  • How testimonials unlock stronger messaging

Timestamps

00:26 - Bold takes + empathy filter
04:08 - The “one step behind you” mindset
05:45 - Writing your own website copy is brutal
06:53 - “You edited yourself out” (the copy mistake)
09:26 - Positioning before copy
19:34 - Time limits + daily LinkedIn rhythm
21:00 - Turning reactions into relationships
24:13 - Getting better testimonials
25:20 - Competitor testimonials: secret research
33:34 - Scaling without becoming an agency

Connect with Stacy

Website: stacyeleczko.com
LinkedIn: https://www.linkedin.com/in/copybystacy/

Connect with Marketing by Design

Highest Converting Websites Visual Swipe File (Notion Template):
https://www.mmgdesign.net/visualswipefile

Host: Andy Milligan – https://www.linkedin.com/in/mmgdesign/
Instagram: https://www.instagram.com/mindfulmilligan/
Website: https://www.mmgdesign.net/
Production by MMG Design: https://www.mmgdesign.net/

Help us grow

If this episode helped you, please rate and review Marketing by Design on Apple Podcasts and Spotify.

TEAM

🎙 Host // Andy Milligan: https://www.linkedin.com/in/mmgdesign/
🎥 Production // MMG Design: https://www.mmgdesign.net/

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