All Episodes
"I Built My Entire Business Through Content" | Marketing Leader and Strategist Adriana Tica
December 14, 2025
⚡️ Highest Converting Websites Swipe File (Steal The Best Designs on the Internet):
https://www.mmgdesign.net/visualswipefile
Adriana Tica built her business almost entirely through content—but not the “post every day and hope” kind.
In this episode, Adriana breaks down how to design content with intention, why newsletters outperform social posts for trust and sales, and how to build a marketing system that compounds instead of burning you out.
If you’re a marketer, consultant, or founder who wants content to actually support your business goals, this conversation will reset how you think about publishing.
Connect With Adriana
Website
https://adrianatica.com
Connect With Andy
Website
https://www.mmgdesign.net/
LinkedIn
https://www.linkedin.com/in/mmgdesign/
Instagram
https://www.instagram.com/mindfulmilligan/
Timestamps
- 00:00 – How Adriana built her business through content
- 01:00 – Strategy vs writing: where the leverage really is
- 02:13 – Why every piece of content needs a goal
- 06:00 – “Consistent garbage is still garbage”
- 10:31 – Why long-form content builds real trust
- 14:41 – Newsletter growth expectations (100 → 1,000 subs)
- 16:31 – Making your newsletter the center of your business
- 19:30 – Big ideas, content pillars, and offers
- 22:57 – Tool stack + AI as a thinking partner
- 26:11 – Collaborations as trust accelerators
- 33:43 – Building a business aligned with your values
Team
🎙 Host — Andy Milligan
https://www.linkedin.com/in/mmgdesign/
🎥 Production — MMG Design
https://www.mmgdesign.net/
🤝 Powered by — AMA Columbus
https://amacolumbus.org
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