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7 Perspective Shifts Ambitious Business Owners Need to Hear | Michael Williams
October 22, 2024
đ â â â đ Essential Marketer's Reading Databaseâ đ
Michael Williams is the CEO of â Williams Mediaâ , a full-service marketing and design agency based in Buffalo, NY, and Charlotte, NC. Over the last 10 years, Michael has grown his agency from scratch to a seven-figure business, all while leading with a blend of creativity and practicality. Heâs also the founder of â Hueston Mediaâ , a small business website management firm, and the co-founder of â Target IQâ .
Topics:
Growing a 7-Figure Business Without a Clear Vision
Scaling Your Business Without Losing Creativity
Building a Thriving Team from Scratch
Why You Donât Need a Grand Plan to Succeed
The Mindset Shift Every Business Owner Needs
Shownotes:
00:00:00 - Introduction
00:02:45 - Starting Williams Media
00:08:29 - Growing Without a Grand Vision
00:19:02 - Building a Strong Team
00:44:45 - Aligning Sales and Marketing
00:50:43 - Adapting to Industry Changes
01:00:00 - Final Thoughts
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Andy Crestodina: THIS is How You Run a B2B Content Program in 2026
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The Conversion "Alchemist": How to Write B2B Website Copy That Works Like Magic
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My Numbers From September 2025 (A Peek Behind The Curtains of My Business)
Breaking ALL The Rules of a Normal Agency, and Finding Success | Brad Griffith, Buckeye Innovation
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Tas Bober: Being a Sass Quen, Building a Marketing Career You Actually Love, and What's Next
My Founder Story On The Just Get Started Podcast
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The TRUTH About Ghostwriters, What They Do, and What You Didn't Know | Maria Marchewka
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What Most Service Providers on Linkedin Don't Do Well w/ Allison Ditmer
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Laurie Leer: Leading a Marketing Team of 500 people across 18 locations
Asaf Bochman: How to Host Marketing Workshops That Actually Gets You Customers
Mari-Liis Vaher: 20+ Years Marketing Around The World: Here's What I've Learned
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Karen McFarlane- Fractional Marketing, Diversity, and What's Coming in Marketing
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AMA CEO Bennie Johnson: What He Sees for Marketers in 2025
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"I Sell Short-Form Video as Monthly Subscription" | Bobby Jocson, Founder of VAAS
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These 6 "Hooks" to Improve Websites Instantly
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Controversial Takes On Growing A Marketing / Design Agency in 2025 (Monique jenkins)
I Read the Entire 2025 HubSpot State of Marketing Report So You Don't Have To
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How Marketing Leaders are Using AI to Better Understand Their Audience | Andrew Hulse of Huckle Insights
The Linkedin Scientist: Small Mistakes That Actually Destroy Your Success
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Unproductive vs. Productive Linkedin Usage: What's Actually Working for Marketers w/ Allison Ditmer
Tiktok Ban: 4-Steps Marketers MUST Follow to Come Out Ahead (Emergency Episode)
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5 AI Tools That Will Make Marketers More $$$ in 2025 | Entry 075
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Career Expert: Why Marketers NEED To Build a Personal Brand in 2025
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The Viral Formula of Spotify Wrapped: Marketing Breakdown (Holiday Special)
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"How do I get my FIRST Freelance Marketing Client?" | Expert Office Hours w/ Paula Yoho
Corporate Marketing Grind to Columbus Founder: Tami Chapek
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Getting actual ROI from Brand Marketing & Brandcamp 2024 | Jeremy Mumpower of Conspire
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Dr. Meg Adams | How to Captivate and Win a Campaign with Storytelling
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7 Perspective Shifts Ambitious Business Owners Need to Hear | Michael Williams
Toolkit: Free, Easy, Fun-to-Use Tools to Enjoy Marketing and Design
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Michelle Bourbonneire: SEO, The Power of Words, and The Future of Search
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Solving The "Outdated Website" Problem Once and For All
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AI Marketing Workflows to be More Creative and Buy Back Your Time
Lacey Picazo: The Importance of Personal Positioning and Finding Your Tribe in Business
"Marketing" Doesn't Have to Suck- Here's How I'm Making it Fun Again. (Three Pillar Proven System)
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The Opportunity in Branded Video for Business Owners/Entrepreneurs
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What 'Doing The Hard Thing' in Business Actually Means
How I Found My First 5 Clients (No BS, Transparent Case Study)
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Solopreneurship Masterclass: Untraditional Marketing Takes, & Avoiding Burnout with Carly Ries of Lifestarr Creative
One-Year Recap: Most Powerful Moments Compilation (TCJ Entry 052)
Student Q&A: Career Tips, The Most Important Parts of a Website, Pricing a Marketing Campaign, Marketing Biases (Franklin University Guest Lecture)
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3 Hard-Won Business Lessons I Just Can't Stop Thinking About | TCJ Entry 049
Finding A Niche That's (Actually) Profitable and Fullfilling | Ezekiel Rochat | TCJ Entry 048
A Bulletproof Guide to Pitching Your Business (if you hate public speaking) | TCJ Entry 047
How Posting on Twitter Everyday Got Her 3X More Clients | Christina Liubynska | TCJ Entry 046
A Framework for Finding Your Ideal Target Client in 2024 | The Creative's Journal, Entry 045
An Honest Conversation on Pricing Your Services w/ Steve Schramm of Subscription Web Design | TCJ Entry 044
Update from Andy (Business, Ideas for the Future, Things I'm Excited about) | Entry 043
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From 0-$6K MRR From Adding This One Service | Sam Sarsten, Thencan Designs | TCJ Entry 042
Professionalism vs. Authenticity in Your Business: Can You Have Both? | Creative Briefs P3 | TCJ Entry 041
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Liz Mosley: Dealing With Rejection, Running A Creative Business, Managing Social Media as a Business Owner, and More | TCJ Entry 040
How to Talk to Clients in Creative Business (Friends or Business Partners?) | TCJ Entry 039
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How a 5-Minute "Marketing Habit" Gave Me Enough Runway to go Full-Time Freelance: Creative Briefs P2 | TCJ Entry 038
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