These 6 "Hooks" to Improve Websites Instantly
July 5, 2025

Most websites are built to look good—but not to convert.
In this solo episode, I'm breaking down six website hook frameworks that instantly boost homepage clarity and conversion. Backed by data from over 100 B2B sites, these hooks help visitors immediately see value and take action. If your homepage isn’t earning scrolls or leads, one of these is your fix.
Listen to this episode to learn how to write website headlines that actually drive ROI.
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MMG Design is a web design and content-first marketing agency working with B2B founders and marketing teams to drive pipeline through their digital presence.
Marketing by Design is a podcast where we share the stories and strategies of high-performing marketers in every niche to learn their secrets.