Huckle Insights

After an alignment workshop, we restructured Huckle’s homepage to spotlight its value in seconds: real-time customer personas built from your data. We elevated the messaging to speak directly to marketing leaders—focusing on confidence, efficiency, and scale—while reorganizing the layout to prioritize fast scannability and outcome-first headlines. The redesign distilled Huckle’s complex data product into a clear offer that aligned with its most valuable audience, reducing bounce rates and setting a new foundation for scalable growth.